The hotter-than-heat Hollywood star, Brad Pitt is the new face for Chanel No. 5, the brand's best- selling fragrance on a global scale.
It's not a journey. Every hourney ends but we go on. The world turns and we turn with it. Plans disappear. Dreams take over. But wherever I go, there you are. My luck. My fate. My fortune. Chanel No. 5. Inevitable.
For me, it's the best copy since DeBeers' "A Diamond is Forever."
Brad Pitt, you are quite inevitable too. I've been hitting the replay button again and again for the past 15 minutes!
In this short and sweet video, we are given a glimpse of the history of Chanel in an emotional verse delivered by Pitt. I like it so much because it is the perfect way to (re)present No. 5: damn simple, but impactful. Chanel No.5 is a fragrance that can speak for its own and clearly, it does not require any long, fancy trailer with classical music lingering in the background, although Pitt could've delivered the verse in a more personal manner, as if he's talking to the women who have had a colorful life with Chanel No.5. (The acting coach in me is coming out!)
How about you? What do you think of Chanel No. 5's 2012 ad? :)