Watsons Gives Kids More Reasons To Smile

 

Did you know that every 3 minutes, a child with cleft and lip palate is born? 1 in 500 children in the Philippines are born with a cleft and lip palate condition; so that's 4,500 children born with the condition every year. 

It is actually a treatable condition with the help of surgery; however, a lot of families could not afford the procedure due to poverty. Now that's something that we can't smile about.

But Watsons believes that every child deserves a reason to smile. As part of their look good feel good campaign, Watsons has been a consistent partner of Operation Smile Philippines and together, they have been delivering more reasons to smile to underprivileged children who were born with this condition.

Health, wellness and beauty retailer Watsons Philippines has been a partner of Operation Smile Philippines for the past nine years and have helped transforming the life of 1,986 patients. This year, as part of its mission to Look Good, Do Good, Feel Great, Watsons teams up with OSP again to bring perfect smiles to children affected by cleft and palate. 

"The partnership was paused in 2020 because of the pandemic but this year, we are back with Smile For Good. Of course, we will be very mindful of the physical distancing restrictions, but our desire to continue to bring smiles to the children has not wavered," said Viki Encarnacion, PR & Sustainability Director of Watsons.

"We are very proud to be partners with Watsons on this project for nine years running. Their dedication to transform lives despite the pandemic is really admirable and Operation Smile is happy to be doing this with them," said Emiliano Romano, Executive Director of Operation Smile Philippines.

This partnership in the Philippines is part of ASW’s global commitment to bring 10,000 perfect smiles in partnership with Operation Smile. It aims to educate the public and raise awareness about cleft/lip palate conditions.

Aside from partnering with Operation Smile, A.S. Watsons Philippines is engaging with its employees, strategic partners and customers contributing time and financial support in order to sponsor as many free surgical missions to continue changing lives, one smile at a time.

Aided by technology, Watsons Philippines pharmacists and employee volunteers will conduct hygiene orientation seminars online for the patients' families on the subject of post operation feeding, oral and lip care. Watsons will also provide Hygiene Care Kits with oral and hand care products to the 50 kids post operation. 

To know more about the advocacy of Watsons and Operation Smile, just visit WATSONS PHILIPPINES on Facebook.