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Etude House Lash Perm Curl Fix Mascara in Black Review + Swatch

Here's a review on Etude House Lash Perm Curl Fix in Black.

PRICE: P848.00
FROM: Free
OTHER LOCATIONS: Available in all Etude House counters and boutiques nationwide

THE VERDICT:

After so many trials, I've finally found my favorite (and possibly, the best) mascara from Etude House: Lash Perm Curl Fix; this waterproof (for real) mascara volumizes, defines, deepens lash color, and keeps lashes curled the whole day. I'm in love!

ETUDE HOUSE LASH PERM CURL FIX MASCARA IN BLACK IN DETAIL

This volumizing/curling/defining mascara features the Curl 24Hr Technology that delivers a powerful, all- day lift; features the versatile Dual Jelly Brush that coats and lifts all lashes; waterproof, sebum- proof, and sweat- proof; No smudge, no clump. It comes in the colors Black, Brown, Plum Burgundy, and Pink.

Ingredients

This is the Dual Jelly Brush, which is very cool and very useful in my opinion, delivers two effects: the flat side coats all the strands even the tiniest ones and the domed side separates and lifts the lashes; the size is pretty small which is perfect for Asian eyes. This wand is small but terrible because despite its size, it delivers big benefits.

The product has a whipped mousse consistency, which allows it to cling onto and build on the lashes effortlessly. Drying time is pretty quick, pigmentation is heavy, doesn't clump, but formula must be evened out while it is still in its wet state because it won't budge when it finally sets.

I read in the website that the Curl 24Hr Technology is only present in the Black mascara. I just find that a little weird though, but at least I'm not directly affected because I rarely use colored mascara.

ETUDE HOUSE LASH PERM CURL FIX MASCARA IN BLACK IN ACTION

Top, L-R: Bare lashes, One coat
Bottom, L-R: Two coats, Three coats

Staying power is very good: it lasts the whole day with zero smudging and flaking in normal conditions; I used it to one of my workouts and it did smudge for a wee bit on my lids after sweating and oiling up real hard, but it was tolerable and it did not run off that's why I still wear it to the gym; it delivers amazing, lasting curl hold as well that opens up and brightens the eyes! I swear, your lashes will stay curled up and no matter what with this mascara! One small caveat is it's just a little hard to remove.

This prolly Etude House's best mascara to date as it delivered everything it promised and it's one of the true all-in-one mascaras out there. I'm repurchasing!

ETUDE HOUSE LASH PERM CURL FIX MASCARA IN BLACK RATING

Please visit ETUDE HOUSE PHILIPPINES on Facebook for more information about this product

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ABOUT THE AUTHOR

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33 Lovely Thoughts

  1. Wow I've been wanting this mascara eversince it was released last year, though I find it a bit expensive. I also read a review that it's quite hard to remove but ofcourse what I love about it is the brush as you said it's perfect for our Asian eyes unlike other mascara brushes that are way too long. Anyways I might try this one, when I hit one of Etude House counters.

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    1. It's really good! It's going to be part of my January faves!

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  2. It really works amazing. Definitely makes your lashes curled up, thick and longer too(≧∇≦)/

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  3. Your photo shows how the mascara makes a big difference on your lashes, it did a really good job and didn't clump too.The small dual brush is so cute with its long and short bristles, I assumed that will works well for upper and lower lashes. A must try! And it offers different shades too, I wonder what it looks like to wear a pink mascara.

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    1. Yup, works well on lower lashes too.

      As for the pink mascara, nice concept, but the danger with that is it can make eyes appear swollen. :D

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  4. ohhh, nice mascara! :) btw ms. m, how can you compare it to benefit's roller lash? :)

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    1. Roller Lash excels at lengthening and holding curls' this one does everything. :D

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  5. I love trying out new mascaras. I have high expectations when it comes to mascaras. It has to be waterproof, must hold the curl, must not smudge and must be very black. Haha! Up until recently, my HG mascara is the Lash King but it smudges and I'm not really please with it. I might try this out. Thanks for this post!

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  6. This is my HG mascara before I have two to three separate and different formula mascara for me to achieve my desired volume, length and curl such a waste of money and time. Though my only complaint is that it is pain to remove!

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    1. Agree! Even my toughest makeup remover is having a hard time with this one!

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  7. Oooohh. Not a lot of volume but the lengthening and separation looked good!


    CJ | From Manila with Love : Beauty, Love & Feminism

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  8. I love the wand. Its different from the usual mascara wands. :)
    If you are to compare it with Benefits' They're Real Mascara, which is better?

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    1. I like this one better; They're Real is good, but its consistency is a bit thick for the sparse, thin lashes of Filipinas. :)

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  9. that tip/brush are unique very pretty mascara. oooohh btw Ms. Martha do you have any tips on how to easily remove waterproof mascaras without looking like a racoon? :)

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    1. Hmmm....I think that's inevitable as you will rub on your lashes downwards to remove the mascara; just clean up the smudges afterwards. :)

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  10. The photos were really convincing! It really curled, lengthen and volumized your lashes! It's pricey for me but for those who can afford this, i see no reason for them not to like and buy this.

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  11. I'm in love! It's a bit expensive though for a mascara. I'll make sure to include this on my list going to Korea since it's a lot cheaper there.

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  12. This is quite expensive. :( But for a very good mascara, I know it will be worth it. Will add this to my must-try list. Haha! Thanks for sharing this Ms. Martha :)

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    1. You're welcome; it's pretty worth it! I just forgot to add, I've had this for more than 6 months now and it's still working perfectly fine!

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  13. Etude is true love 😍 Wish I had longer lashes like those! Perfection.

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  14. I saw saytioco IG post on this! And now, a review of you.. seems worth every little money on this mascara and you're rating; i trust it! so i wanna buy this mascara, no hassle to curl it. Its looks like a magic :D

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  15. Hey, this one performs really well! I think it's worth the price.

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  16. I have this and I can say that it's really worth buying! It really did what it promised and I never regretted having this. :)

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  17. I havent tried any mascara from EH but this looks promising.. other beauty blogger says this is a tough one and hard to remove =)

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Thank you for your comments!