Pomegranate, Please: Pure Beauty's New Pomegranate Antioxidant Line

Many people have searched far and wide for the next best antioxidant, even going as far as foraging through rainforests and jungles in high hopes of discovering the up and coming super berry, yet they might have failed to realize that the next superstar they’re looking for is just right before their eyes. (Or at the produce section of the supermarket).

Folks, meet good ol’ Pomegranate. I know a lot about the Pomegranate fruit because I love researching on a ton of food facts: It's a symbol of ambition to ancient Egyptians and was mentioned in the Catholic bible and indirectly referred to as the 'Fruit of Fertility'. On the health and wellness side, it contains as much antioxidants as the powerful and precious super berries out there, has the ability to speed up the healing process of lesions and lacerations, prevents prostate cancer in men and heart disease in anyone, and has been found to extend the life of Fibroblasts, or the cells responsible for the production of collagen and elastin. No wonder why this thousand- year old fruit is highly treasured by many ancient cultures and civilizations.

It's high time that Pomegranate graces the spotlight, and Pure Beauty is doing just that with their new Pomegranate Antioxidant line. Does the brand ring any bell? It is because they're also the makers of the wonderful Camellia Shampoo and Conditioner, one of my favorite buys from Watson's.

Click READ MORE and know more about this brand new skin care line!

Pomegranate Antioxidant is a complete day and night skin regimen made to suit all skin types, and best for those who live in urban areas where daily exposure to pollution is inevitable. It contains extracts from cultured Pomegranate fruits in Korea, certified EcoCert ingredients sourced from the leading plant and fruit suppliers all over the world such as Lemon Balsam Water, Bulgarian Rose Water, Sunflower Seed Oil, Apricot Kernel Oil, and Hamamelis Water, and the newly- developed antioxidant called RADICARE from Switzerland. All products are proudly natural and Paraben- Free. Highly accessible and downright affordable, you can find this line exclusively in all local Watson's outlets.

Here's the lowdown on the entire line- up:

STEP 1: Exfoliate with Pure Beauty Pomegranate Antioxidant Exfoliating Gel (P489.00)

- A gentle exfoliating gel that get rids of surface dead skin cells without the redness. Contains Japanese Elm Root extract.

STEP 2: Cleanse with Pure Beauty 2-in1 Cleansing Foam (P249.00)

- A foaming facial cleanser that doubles as a wash- off cleansing mask. Removes pore cloggers, detoxifies, and purifies the skin.

STEP 3: Tone with Pure Beauty Toner (P349.00)

- A calming, hydrating, alcohol- free toner that prepares the skin for the rest of the Pomegranate Antioxidant products. Contains a proprietary blend of Adenosine, NA-Hyaluronate, and Pro-Vitamin B5 to address aging.

STEP 4: Moisturizer with Pure Beauty Pomegranate Antioxidant Serum (P399.00)

- A soothing concentrated serum made with Adenosine, Pro-Vitamin B5, Mistletoe and Linteus extracts, Vitamin E derivative, and NA-Hyaluronate. Its watery, hydrating texture makes it a great moisturizer as well.

STEP 5: Treat with Pure Beauty Pomegranate Antioxidant Night Cream (P399.00)

- Treat your skin before hitting the sack with this rich yet lightweight night cream. Infused with Ceramides, Adenosine, Soluble Collagen, Linteus extract, NA-Hyaluronate.

Please visit WATSON'S PHILIPPINES on Facebook for more information about this skin care range.