Ever Bloom: Shiseido's New Blooming Fragrance Collection
Last month, I have briefly introduced Shiseido Ever Bloom here on the blog; just last week, I got to know the fragrance better through a private launch with Shiseido Philippines.
Ever Bloom, the new fragrance collection, is inspired by a black and white Camellia photo taken by Shinzo Fukuhara, son of the founder of Shiseido, in 1940. Camellia is the official symbol of Shiseido because it symbolizes power, eternity, and the blooming of beauty, the brand heritage that has inspired this new fragrance.
Ever Bloom is a unity of two forces: East meets West and strong and subtle; the scent is built with a linear structure to leave a lasting trail of fragrance, a lasting impression of beauty. The fragrance is comprised of Jasmine, Bulgarian Rose, Tunisian Orange Blossom, Gardenia, Sylkolide, Hinoki Wood, and Musk; Ever Bloom represents a woman with a presence that stands out, a beauty that is followed across the room, and leaves an impress in the memory.
Ever Bloom is a collection of a perfume concentrate, EDP, Perfumed Body Creme, and Perfumed Body Lotion.
We also had a quick course on Ikebana, a Japanese art of floral arrangement. We were asked to interpret the scent of Ever Bloom through lovely flowers.
My Ikebana interpretation for Ever Bloom is it's forever blooming as represented by the various pink blooms at the bottom and always moving forward and inspiring, as represented by Star Gazer and crown leaf that accentuates the base. What do you think?
Ever Bloom collection is now available in all Shiseido boutiques and counters. Please visit SHISEIDO PHILIPPINES on Facebook for more information about this product.
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