Ever Bloom: Shiseido's New Blooming Fragrance Collection


Last month, I have briefly introduced Shiseido Ever Bloom here on the blog; just last week, I got to know the fragrance better through a private launch with Shiseido Philippines.


Ever Bloom, the new fragrance collection, is inspired by a black and white Camellia photo taken by Shinzo Fukuhara, son of the founder of Shiseido, in 1940. Camellia is the official symbol of Shiseido because it symbolizes power, eternity, and the blooming of beauty, the brand heritage that has inspired this new fragrance.

Ever Bloom is a unity of two forces: East meets West and strong and subtle; the scent is built with a linear structure to leave a lasting trail of fragrance, a lasting impression of beauty. The fragrance is comprised of Jasmine, Bulgarian Rose, Tunisian Orange Blossom, Gardenia, Sylkolide, Hinoki Wood, and Musk; Ever Bloom represents a woman with a presence that stands out, a beauty that is followed across the room, and leaves an impress in the memory.

Ever Bloom is a collection of a perfume concentrate, EDP, Perfumed Body Creme, and Perfumed Body Lotion.

We also had a quick course on Ikebana, a Japanese art of floral arrangement. We were asked to interpret the scent of Ever Bloom through lovely flowers.

My Ikebana interpretation for Ever Bloom is it's forever blooming as represented by the various pink blooms at the bottom and always moving forward and inspiring, as represented by Star Gazer and crown leaf that accentuates the base. What do you think?

Ever Bloom collection is now available in all Shiseido boutiques and counters. Please visit SHISEIDO PHILIPPINES on Facebook for more information about this product.

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18 Lovely Thoughts

  1. Whoa Ikebana lessons! Anyway, I can imagine the scent to be very feminine yet in control..I can't explain it much but, your Ikebana is very lady boss like ;)

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    1. Haha. Thanks! First time to try my hand at flower arrangement. whew! :D

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  2. Wow..if its your first time to flower arrangement..it' pretty. Love the choices of flowers. Simple yet elegant!

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  3. The picture of the perfume took by the son of the founder is really beautiful. I wish I could such picture as well. And to your flower arrangement Ms. Martha, it's beautiful as well not only on the physical side but it's meaning.

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  4. Oh how I love flowers! When it comes to perfumes/colognes, I really prefer floral than fruity scents. It's much more suited for "sometimes pa-kikay,sometimes pabebe" gal like me. And oh, Ikebana, I remember, we used to do such arrangement when we were in high school and I always ended up enjoying every lessons. I also appreciate the meaning behind this line of perfume. May puso ang paggawa. :)

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    1. Thanks, Mokona. The Japanese always put meaning into their products and it's what makes them stand out. :)

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  5. Those flowers smells really nice.the collection should be the same.and it's very feminine..nice arrangement ms.martha..@damdidi1998

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  6. awesome flower arrangement :) i didn't know that Shiseido had perfumes!

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    1. Thanks! A lot of people thought so too, but they do! Love their Zen perfume line!

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  7. I love the packaging of those perfume.. so classy and I like how u arranged those flowers

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  8. Ohhh ganda ng flower arrangement.. and for sure it's smell so good. Thanks for this madam!!

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  9. Wow ganda naman ng flower arrangement. How much po yong perfume nila?

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Thank you for your comments!