Why I love Japanese Makeup Products+All- New Bifesta Cleansing Water
Call me biased, but I really think that the Japanese make some of the world's finest beauty products-I don't remember myself disliking any Japanese beauty product I've tried! I guess the secret behind their excellence is that apart from their strict FDA regulations, they try to keep their product ranges small, thus enabling them to focus better on the formulations, ingredients, and product development. (It might be a different case for bigger brands like Shu Uemura and Shiseido though, for both brands have been around for a long time and they got to perfect their products through the years already)
Another good aspect I've observed with a lot of Japanese beauty brands is their products are targeted. Here are case studies:
Focus: Eyes and Brows
Products: Zero Kuma Concealer; K-Palette Real Lasting Eyeliners; K- Palette Real Lasting Eyebrow Pens
Products: False eyelashes; Eyeliner; Mascara
Focus: Eyes and Complexion
Products: Candy Bar BB Cream, Mineral Powder; Mascara, Jelly Gloss
Products: Hair Sprays
There might be exceptions to the rule such as Majolica Majorca and Dodo Cosmetics (Japanese brands who have expanded into full- blown makeup lines) but still, these brands know what their star products are and they prioritize them-In Majolica Majorca's case, it's their mascara line while for Dodo Cosmetics, it's Palgantong Theatrical Powder.
Speaking of targeted beauty products, there is another Japanese beauty brand that has been garnering some beauty blog buzz lately--It's Bifesta by Mandom: It's a range of skin cleansers from face and eye and makeup removers to rinse- off foams and gels. The makeup removers (which I believe is the brand's most popular product) are purely water- based, and infused with skincare ingredients. Bifesta Makeup Removers come in four variants that will suit a range of skin types:
AGE CARE- With Q10; For aging skin
BRIGHT UP- for skin discolorations
SEBUM- For oily skin
MOIST- For dry skin
Since you know by now how much I love Japanese makeup products, you could probably imagine how excited I was when I received these bottles in the mail! Wee! Another Japanese beauty brand to try out! :)
You can find Bifesta in Watson's stores. When I'm through with Shu Uemura's Ultim8 cleansing oil, I'll give these babies a shot. In the meantime, do let me know what you think about this product in case you've tried it already!
ABOUT THE AUTHOR
Beauty. Fitness. Fashion. Food. Travel. Unicorns. World Peace. Digify Corporation.